Things You Didn't Know About Your Supporters

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Some organizations are concerned about how their Live Event Attendees will react to their new online auction. In past years, many of these organizations have held Live Events and Galas and introducing online auctions to the mix can seem daunting. It’s hard to know how people will react. Well, we have some good news for you! A recent survey completed by BiddingForGood shows that 81% of Live Event Attendees also enjoy bidding online. They appreciate the convenience of bidding online and like receiving outbid alerts via email. These features make it much easier for them to stay on top of their bidding.

The survey also found that 82% of Live Event Attendees were not focused on the silent auction. Some of the reasons being they didn’t know when they had been outbid, it was too crowded near the silent auction table, and they were more interested in socializing and enjoying the party. Online bidders, on the other hand, can easily see all the details of items, can bid from a laptop or mobile device and don’t have to push anyone out of the way to bid.

We often get asked whether or not Live Event Attendees will be upset if the auction is opened up to the public. In the past, only the attendees at a live event could bid. The worry is that there might be a backlash from past supporters. Well, we’ve got good news for you there too! Our survey showed that a whopping 95% of Live Event Attendees believe that fundraising auctions should be open to the public online. The bottom line is bidders want to support your nonprofit. They understand that more bids can translate to more dollars raised.