Get ready for some exciting changes.

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Over the last year, we have been talking about the concept of a Smart Auction.  This idea was introduced around the launch of our Smart Bidding offering.  Being able to bid on a mobile device at a live event has brought  very exciting changes to the world of fundraising auctions and we've been right there, bringing the latest and greatest to our customers. Smart Auctions bring together the best elements of silent, live and online auctions and are enabled through any device, from anywhere, at any time.  

So along with a new way to think about auctions and to talk about auctions we are also renaming our blog to best represent our world of Smart Auctions.  Over the last year, we've actually had two different blogs- Online Auction Central and Goodness in Action.  Online Auction Central has been the place where we have shared tips and tricks about running successful online auctions.  Goodness in Action has been the place where we have put the spotlight on organizations and ideas that embody the notion of Goodness In Action.  As a company we are committed to both sharing best practices, supporting our customers throughout the process of running their fundraising events AND to thought-leadership and sharing provocative ideas to inspire more "Goodness in Action". 

So next week our blogs will come together into one blog called Smart Auction Central.  We will continue to do what we've always done in these blogs and will continue to share what we know, inspire success and celebrate the great work of nonprofits and schools.  As always, we invite you to share as well, to comment on what you're reading, and to spread the good word. We're very committed to our mission which is all about helping you be more successful in your fundraising so that you can further your mission as well.  Rock on.

The State of the Silent Auction - What's Working, What's Not

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Here at BiddingForGood, we’re insatiably curious about a lot of things. We’re especially intrigued by anything that concerns the fundraising efforts of the schools, nonprofits, and charities that we serve, as well as the generous folks who attend and bid in auctions to support so many of these great causes.

These are some of the questions that keep us up at night:

• How effective are silent auctions? What gets in the way of success?
• Why do bidders attend fundraising events? Are they focused on the auction at all?
• How much are organizations charging for event tickets?
• What types of items are bidders most likely to bid on?

Fortunately, we have big pool of smart people to whom we can ask such questions – not just our school and nonprofit customers (now over 6,700), but also our Bidder Community, which is made up of more than 330,000 affluent, cause-minded consumers who loyally shop across our auctions.  So we surveyed both groups, and compiled the results into a new eBook, The State of the Silent Auction. We should be able to sleep at night now, but we’re eager to have you read the eBook and let us know what you think.

You can find out the answers to the burning questions above – and more – by downloading the complimentary eBook here. Please take a look and let us know your thoughts in the comments below.